Intelligent Market Actions result from actionable market management intelligence. They replace ignorant market actions that are caused by missing market management intelligence. In comparison, intelligent market actions are focused and not scattered, proactive and not reactive, and coordinated instead of uncoordinated or random. A Dynamic Strategy Management process and solution supports intelligent market actions.

Strong Market Impact processes are the result of intelligent market actions. They substitute weak market impact processes, which are caused by missing market management intelligence and ignorant market actions. Strong market impact processes are effective, early and efficient – instead of ineffective, delayed and inefficient. An Agile Impact Management process and solution enables strong market impact processes.

Successful Market Results are based on a complete and fast moving market management intelligence process. It delivers competitive, sustainable and profitable sales as result of continuously improving market actions, embedded into a dynamic and collaborative learning cycle. Continuous Performance Management processes and solutions provide the key measures for that.